itsme, has exceeded 7 million users in Belgium
Passing the milestone of 7 million users in Belgium, itsme® records a profit of EUR 1,6 million
In 2023, the seven millionth Belgian signed in to the itsme® app. And with more than 1 million actions executed each day, itsme® is also being used more frequently. This can be seen from the annual figures just released by itsme®. This growth also translates into excellent financial results, with the company recording a profit of EUR 1,6 million for the first time.
Six-and-a-half years after its launch, itsme® continues to record strong growth figures, both in terms of users and number of actions. In fact, the mark of 7 million users was reached in November 2023, when the 7 millionth Belgian installed the itsme® app on their smartphone. This means that more than 80% of the adult Belgian population aged 16 or over now has an itsme® account. And every month, another 30,000 to 40,000 new users are added, not only in Belgium, but also in other countries.